Equity-backed venture

Health Check in a Box

Health Check in a Box began as a self-initiated concept — our response to how insurers could turn member wellness into something tangible and rewarding. We saw an opportunity to help insurance providers offer a meaningful wellness incentive: a beautifully designed kit that made proactive health monitoring both simple and motivating.


The idea took shape in the aftermath of the pandemic, when daily health awareness was higher than ever, yet most preventative care remained inconvenient or impersonal. We wanted to bridge that gap — creating something that insurers could white-label for their members, combining trusted clinical diagnostics with a seamless digital experience.


To bring it to life, we built a complete working prototype: inside the box were digital scales, a blood pressure monitor, a discreet blood testing kit from our partner laboratories, and a unique login granting access to a digital health platform. The digital layer was fully brandable, allowing insurers to make the experience their own.


From the start, we aimed for a solution that balanced practicality with prestige — something insurers would be proud to offer, and users would actually enjoy using. By merging convenience, data-driven insight, and a touch of design-led simplicity, Health Check in a Box became our vision of how preventative health could be delivered in the modern world.

Services

Branding

Digital

  • Branding

  • UX design

  • UI design

Connecting policyholders with wellness incentives

Connecting policyholders with wellness incentives

Connecting policyholders with wellness incentives

Connecting policyholders with wellness incentives

App welcome screens

We gave the app a calm, approachable feel — intentionally neutral so it could flex as a white‑label prototype for different brands.

Cholesterol blood test

Each box includes an at‑home blood test kit, with simple step‑by‑step guidance for sending your sample back to our labs.

Questionaire

The questionaire is based on NHS-approved Qrisk 3, presented in a user friendly interface.

THE VISION

To make proactive health monitoring effortless and desirable — turning everyday care into a meaningful, design‑led experience for insurers and their members alike.

THE VISION

To make proactive health monitoring effortless and desirable — turning everyday care into a meaningful, design‑led experience for insurers and their members alike.

THE VISION

To make proactive health monitoring effortless and desirable — turning everyday care into a meaningful, design‑led experience for insurers and their members alike.

THE VISION

To make proactive health monitoring effortless and desirable — turning everyday care into a meaningful, design‑led experience for insurers and their members alike.

Progress indicator and tooltips

Users track their progress through the healthcheck with a clear progress bar. Tooltips provide helpful clarifications as needed.

Test summary

A visual representation of how their money would perform in retirement. Users can adjust parameters to see different outcomes.

Connect with us

We'd love to hear about your next project — whether it's a bold brand identity or a complex digital platform that needs design and engineering.

Howoco, Albert House, 256-260 Old Street, London EC1V 9DD

Connect with us

We'd love to hear about your next project — whether it's a bold brand identity or a complex digital platform that needs design and engineering.

Howoco, Albert House, 256-260 Old Street, London EC1V 9DD

Connect with us

We'd love to hear about your next project — whether it's a bold brand identity or a complex digital platform that needs design and engineering.

Howoco, Albert House, 256-260 Old Street, London EC1V 9DD

Connect with us

We'd love to hear about your next project — whether it's a bold brand identity or a complex digital platform that needs design and engineering.

Howoco, Albert House, 256-260 Old Street, London EC1V 9DD